Editorial Policy & Sourcing Standard

Beauty Comparison exists to be the most thorough and trustworthy answer to every beauty, skincare and haircare question. That depends on one thing above all: getting it right, and showing our work.

Every claim is sourced

Every health, condition, ingredient-efficacy and safety claim on this site is backed by a real, current, correctly-attributed source, and that source is shown on the page. We rely, in order of weight, on:

Peer-reviewed literature — clinical journals and Cochrane reviews, for efficacy and mechanism claims.
Dermatology and medical associations — the American Academy of Dermatology (AAD), the British Association of Dermatologists, and DermNet.
Public-health and regulatory bodies — the NHS, NIH/MedlinePlus, the FDA, Mayo Clinic and Cleveland Clinic.

Any page that makes a health or efficacy claim cites at least two independent authorities. Where the evidence is weak, mixed or early-stage, we say so plainly — that honesty is more useful than false certainty.

We never fabricate

No invented studies, statistics, quotes, expert names, credentials, clinicians or product reviews — ever. If we don’t have it, we don’t claim it. We do not attach fake “medically reviewed by Dr. ___” stamps. Our authorship is the real Beauty Comparison editorial team, and we represent any expert review accurately, only when it genuinely exists.

Health information, not medical advice

Skin, hair and scalp health is sensitive. Our condition and treatment pages carry a clear disclaimer and a “when to see a professional” signpost with the specific warning signs that warrant care. We never give dangerous or unproven DIY medical instructions, we flag risks honestly, and we always favour accuracy over sensation. Anything suspicious — a changing mole, a spreading or painful rash — we route to a qualified professional.

Brand-neutral, by design

We do not sell products, and in this build we carry no advertising or affiliate links. That means no survivorship bias and no funnel pulling our recommendations — only the best answer we can give. (If we ever add product recommendations, they will be clearly disclosed and held to the same evidence standard.)

Freshness you can trust

A page’s “Reviewed {Month Year}” stamp means we last checked it against its sources on that date — not simply that we touched the file. We advance that date only on a genuine re-check. We never date-launder, because the trust that earns is the entire point.

Corrections

We’d rather be corrected than wrong. If you spot an error, tell us and we will verify and fix it, and update the review date when we do.