The Ordinary
Natural Moisturizing Factors + HA
moisturizer · 100 ml · 46 ingredients
- Fragrance-free
- No essential oils
- With hyaluronic acid
- With glycerin
- With lactic acid
Full ingredient lists, decoded. Free-from facts on every product.
Ingredient dictionary
Also listed as: L-Serine
Serine is an amino acid, a small building block of proteins, that helps attract and hold water in a formula. It is on the label of 28 products in our library. Checked against our library November 6, 2026.
The catch: none for most people; check the full product list if your skin reacts easily.
Serine is one of the amino acids that build proteins in the body. It also appears in the skin's natural moisturizing factor, a mix of water-loving molecules in the outer layer of skin. Because of that, cosmetic chemists see it as a familiar, gentle choice for hydration.
In a formula, serine works as a humectant, which means it draws water toward the skin or hair and helps keep it there. It dissolves easily in water, so it blends into lotions, cleansers and conditioners without much effort. Products with serine usually feel light and smooth rather than greasy.
Good for
Suits people who want gentle, everyday hydration in moisturizers, cleansers, and leave-in hair products.
Be careful if
Nothing in particular for most skin types.
Serine is a natural amino acid that the skin already contains, so it is generally well tolerated. As with any product, a patch test on a small area is a sensible first step if your skin reacts easily.
In hair products, serine is used as a conditioning ingredient. It helps conditioners and leave-in products feel softer and easier to comb. It works best as one part of a formula, so the rest of the product also matters.
The Ordinary
moisturizer · 100 ml · 46 ingredients
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