Beauty Comparison
Rexona Invisible Pure Deodorant

Photo and link: Amazon

Rexona

Invisible Pure Deodorant

deodorant · 100 ml · Body

Rexona Invisible Pure Deodorant is free of essential oils, drying alcohol, sulfates, parabens and MI / MCI, going by its full 25-ingredient list, with vitamin e. List checked November 5, 2026.

The catch: it contains fragrance (Parfum), labelled fragrance allergens (Alpha-Isomethyl Ionone, Benzyl Alcohol) and silicones (Cyclopentasiloxane, Dimethiconol).

  • Contains fragrance
  • No essential oils
  • Contains labelled fragrance allergens
  • No drying alcohol
  • Sulfate-free
  • Contains silicones
  • Paraben-free
  • No MI/MCI

Listed on Amazon in: United Kingdom

Key ingredients in Invisible Pure Deodorant

  • Vitamin E

    An antioxidant that protects the formula and the skin.

Full ingredient list, decoded

25 ingredients, in label order (highest amount first; below about 1% the order is free).

  1. 1ButaneButane is a light hydrocarbon gas that is squeezed into liquid form and used as a…
  2. 2IsobutaneIsobutane is a light gas made only of carbon and hydrogen, used mainly as a propellant…
  3. 3PropanePropane is a light hydrocarbon gas that turns into a liquid under pressure, and it is…
  4. 4CyclopentasiloxaneA lightweight silicone that helps products spread smoothly and then evaporates, leaving…Silicones
  5. 5PPG-14 Butyl EtherA liquid made from butanol and propylene glycol chains, used as a light emollient and…
  6. 6Aluminum ChlorohydrateAluminum Chlorohydrate is an aluminum salt used as an antiperspirant active, helping to…
  7. 7ParfumAroma is a label term for a scent blend added to a product to give it a pleasant smell.Fragrance
  8. 8Disteardimonium HectoriteDisteardimonium Hectorite is a natural clay modified with a fatty ammonium compound to…
  9. 9OctyldodecanolOctyldodecanol is a light, branched fatty alcohol used as an emollient. Its main job is…
  10. 10BHTBHT is a synthetic antioxidant that slows down oxidation, the process that makes oils…
  11. 11Propylene CarbonatePropylene Carbonate is a clear, nearly odorless liquid that acts as a solvent. It helps…
  12. 12Helianthus Annuus Seed OilSunflower Seed Oil is a light plant oil pressed from the seeds of the sunflower. It…
  13. 13DimethiconolDimethiconol is a silicone with reactive chain ends. It forms a thin, smooth film on…Silicones
  14. 14Caprylic/Capric TriglycerideA light, plant-derived oil made from coconut or palm kernel fatty acids and glycerin.…
  15. 15Sodium Starch Octenylsuccinate
  16. 16Tocopheryl AcetateTocopheryl Acetate is a stable form of vitamin E. Its main job is to act as an…
  17. 17MaltodextrinMaltodextrin is a powdery, sugar-like starch fragment made by partly breaking down…
  18. 18Alpha-Isomethyl IononeA synthetic fragrance ingredient with a soft floral, violet-like scent. Its main job is…Labelled fragrance allergens
  19. 19Benzyl AlcoholBenzyl Alcohol is a clear, mild liquid that works as a preservative. It helps stop…Labelled fragrance allergens
  20. 20Benzyl SalicylateA fragrance ingredient, made from benzyl alcohol and salicylic acid, that gives…Labelled fragrance allergens
  21. 21CitralCitral is a lemon-scented compound found in lemongrass and other citrus oils, used…Labelled fragrance allergens
  22. 22CitronellolCitronellol is a fragrance ingredient found naturally in plants like rose and…Labelled fragrance allergens
  23. 23GeraniolGeraniol is a fragrance molecule found naturally in plants like roses and geraniums. It…Labelled fragrance allergens
  24. 24Hexyl CinnamalHexyl Cinnamal is a synthetic fragrance ingredient with a soft, floral scent. Its main…Labelled fragrance allergens
  25. 25HydroxycitronellalA lab-made fragrance ingredient whose main job is giving products a fresh, floral…Labelled fragrance allergens

Source: Open Beauty Facts (ODbL), world.openbeautyfacts.org/product/96085752, retrieved November 5, 2026.

Every flag we check

CheckResultIngredients found
FragranceContainsParfum (#7)
Essential oilsNone listed—
Labelled fragrance allergensContainsAlpha-Isomethyl Ionone (#18), Benzyl Alcohol (#19), Benzyl Salicylate (#20), Citral (#21), Citronellol (#22), Geraniol (#23), Hexyl Cinnamal (#24), Hydroxycitronellal (#25)
Drying alcoholNone listed—
SulfatesNone listed—
SiliconesContainsCyclopentasiloxane (#4), Dimethiconol (#13)
ParabensNone listed—
MI / MCINone listed—
Formaldehyde releasersNone listed—
Mineral oil & petrolatumNone listed—
LanolinNone listed—
Chemical UV filtersNone listed—

Frequently asked questions

Is Rexona Invisible Pure Deodorant fragrance-free?

No. Rexona Invisible Pure Deodorant contains Parfum (ingredient 7 of 25).

Does Rexona Invisible Pure Deodorant contain silicones, sulfates or parabens?

Silicones: yes (Cyclopentasiloxane, Dimethiconol). Sulfates: none listed. Parabens: none listed.

What is Rexona Invisible Pure Deodorant good for?

By its ingredient list it fits mi allergy, acne-prone skin, pregnancy and dry skin: it passes every free-from rule we set for those needs. Key ingredients: Vitamin E.

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